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Bo's Law

Brand StrategyPublic MessagingLivestream Production

Allison Jean speaking at a Botham Jean Act press conference

Overview

We provided brand strategy, livestream production, and public messaging support for the Botham Jean Act — a legislative advocacy movement advancing safety, transparency, and accountability in Texas.

The work centered the Jean family's voice and vision, helping translate a deeply personal story into a public-facing movement that could carry across policy, press, and community organizing.

Featured work

Bo's legacy lives through every life this work protects.

About the work

Our contributions included narrative strategy, public-facing communications, livestream and event production, and messaging support designed to make the movement clear, credible, and emotionally honest.

The goal was to honor a family's grief while building a public story strong enough to move policy and protect lives in the long term.