About

About the founders.

Zoe Communications is led by Feleceia Wilson and Frankie Wilson — a strategy team working at the intersection of communications, behavior, accessibility, culture, and organizational change.

Together, they help organizations understand what moves people, then build the messages, systems, campaigns, and experiences that move them with clarity and care.

Feleceia and Frankie Wilson, founders of Zoe Communications
Feleceia + Frankie Wilson — partners in life and in the work.

The team

Two disciplines, one strategy.

Large-scale campaign experience meets a deep understanding of human behavior.

Founder & Strategic Communications

Feleceia Wilson

Feleceia is a strategic communications leader, writer, speaker, and founder of Zoe Communications. Her work spans civic engagement, nonprofit communications, arts and culture, accessibility, faith-based strategy, public education, and national campaign development. She has led strategy for four Super Bowl spots and a national World Cup media buy, bringing large-scale campaign experience into work that helps organizations translate complex ideas into messages people can understand, trust, and act on.

Behavior, Psychology & Executive Strategy

Frankie Wilson

Frankie brings a rare combination of organizational psychology, behavioral insight, ministry leadership, media, and executive strategy. With an MBA, MDiv, doctoral work in organizational psychology, and years as a communicator and public personality, Frankie helps leaders and organizations understand the human behavior behind change, trust, decision-making, and participation.

Our belief

People do not move because information exists. People move when something finally makes sense.

The firm

That belief becomes strategy.

At Zoe Comm, the firm helps clients clarify the message, understand the audience, align stakeholders, and design communications that create real movement — especially when the work is complex, public-facing, or deeply human.

Zoe Communications is a behavior-driven strategic communications consultancy based in Dallas, Texas.

Have a complex story that needs to move people?

Start with the behavior. We'll help shape the strategy.